Full-service accounting for small business

Clear books.
More cash to grow.

Monthly bookkeeping, financial reporting, cash-flow forecasting, tax-return preparation, fractional controller and CFO support, and Critical Path Method consulting that help small business owners understand cash, protect it, and put it to work.

Call (678) 251-9578Email brian@snellvilleecommerceaccounting.com

Operations → books → insight
Revenueorganized
Expensescontrolled
Reportsready
Cash flowforecast
26 yearsAccounting and GAAP experience
15 yearsFinancial planning and analysis
Cash-flow focusSee it, protect it, and plan its next use
IRS registeredTax preparer with active PTIN
Core accounting services

Full-service support built to strengthen cash flow.

Start with one focused engagement or combine services into an operating rhythm. From monthly bookkeeping and reporting to tax-return preparation and fractional financial leadership, every service is designed to clarify where cash comes from, where it goes, and how to keep more available for growth.

01

Bookkeeping

Ongoing transaction organization, reconciliations, payables, receivables, and accurate books that show where cash is moving.

02

Accounting cleanup

Untangle backlogs, correct classifications, reconcile balances, and restore a dependable view of cash and performance.

03

E-commerce accounting

Turn marketplace and storefront data into structured entries that reveal channel economics, margins, and cash demands.

04

Financial reporting

P&L analysis, balance sheet review, A/P and A/R aging, and reports that connect profit to the cash available for decisions.

05

Cash-flow forecasting

Forward-looking views of collections, obligations, inventory needs, and growth scenarios so owners can act before cash gets tight.

06

Fractional controller

Senior-level oversight for close, controls, reporting cadence, and the financial decisions that protect cash and support growth.

07

Tax-return preparation

Business tax-return preparation connected to organized books, documented activity, and a clearer year-end process.

Cash-flow management

Know what’s coming in, what’s going out, and what’s next.

Reliable books become most valuable when they help you manage the cash cycle. We connect collections, obligations, inventory, operating decisions, and growth plans so you can anticipate pressure, protect working capital, and move with greater confidence.

01
See the full cash picture

Connect profit, receivables, payables, inventory, debt, and owner decisions to the cash actually available.

02
Forecast before cash gets tight

Model expected collections, obligations, and scenarios so timing problems are visible before they become emergencies.

03
Put cash to its best use

Evaluate spending, working-capital needs, and growth opportunities with a clear view of tradeoffs and timing.

Monthly accounting

A monthly rhythm that turns numbers into cash-flow decisions.

Choose the level of support that fits the operation now. Each tier builds from dependable bookkeeping toward clearer cash visibility, forward planning, and controller-level guidance for sustainable growth.

Essential

A dependable monthly bookkeeping foundation.

  • Monthly bookkeeping
  • Bank and credit-card reconciliation
  • Profit and loss statement
  • Balance sheet
  • Basic financial review
Contact for pricing

Professional

Everything in Essential, plus deeper operating visibility.

  • Everything in Essential
  • E-commerce reconciliation
  • Inventory analysis
  • Cash-flow reporting
  • Monthly management meeting
Contact for pricing

Controller

Everything in Professional, plus forward-looking financial leadership.

  • Everything in Professional
  • Cash-flow forecasting
  • Budgeting
  • KPI reporting
  • Month-end close
  • Financial analysis
  • Process improvement
  • Owner / CFO-level consultation
Contact for pricing
Higher-value advisory

Fractional Controller & CFO Support

For small business owners who need more than accurate books: financial and business consulting to forecast cash, improve working capital, understand performance, manage execution, and fund growth with greater confidence.

Strategic finance support focused on growing and protecting cash.
Forecasting & budgetingCash-flow forecasts, operating budgets, scenario planning, and breakeven analysis that show what growth requires.
Management reportingFinancial reporting and KPI views that connect operating results to cash generation.
Controls & financial systemsInternal controls, system design, QuickBooks cleanup, and a stronger close process.
Cost & process improvementCost reduction, workflow improvement, and analysis that connects spend to outcomes.
Transactions & diligenceDue diligence, acquisition accounting support, and clearer financial preparation around change.
Growth decision supportSales strategy analysis and practical financial perspective for owner-level decisions.
Critical Path Method (CPM)Map dependent activities, identify the work that controls the schedule, and focus effort on tasks that protect delivery dates.
CPM teaching & implementationTeach owners and teams how to build, update, and use a critical-path plan to manage projects and respond to delays.
Need a finance partner—not another report?

Build a service brief for a focused controller or CFO-level conversation. Engagements are tailored to the complexity and value of the work.

Contact for pricing and scope →
Business consulting product

Critical Path Method cash-flow improvement engagement

A management-led working session that examines Sales, Operations, and Finance, turning visible business problems into a shared map of causes, constraints, and priorities—then measuring whether the resulting actions strengthen cash flow.

SalesOperationsFinance
A focused engagement with tangible outputs Facilitated management working sessions, a Blood Wall worksheet across all three areas, prioritized Critical Path Method actions, and cash-flow follow-up tracking.
Discuss scope and pricing
01

Identify Undesirable Effects

With management’s direct input, surface the recurring symptoms holding the business back across Sales, Operations, and Finance—such as missed commitments, firefighting, cost pressure, or cash-flow strain.

02

Build the Blood Wall worksheet

Bring management together around a large visual worksheet. The team connects cause-and-effect relationships, dependencies, and constraints across Sales, Operations, and Finance, then builds the Critical Path Method plan that determines the sequence of corrective work.

03

Track cash-flow improvement

Establish a cash-flow baseline, monitor results from actions in each of the three business areas, and review progress with management so the Critical Path Method plan can be adjusted when evidence changes.

Professional bio

Experience that connects the books to execution.

Brian T. Firestone is the founder of Snellville Ecommerce Accounting, LLC, a Snellville, Georgia-based practice providing full-service accounting, bookkeeping, tax preparation, and business consulting for small businesses, with a specialty in e-commerce.

Brian brings more than 30 years of finance and accounting leadership spanning Fortune 500 companies, startups, hospitality, and the public sector. At The Coca-Cola Company, he contributed to a global procurement initiative that delivered over $100 million in cost savings. As Director of Finance for a beverage startup, he built the company’s full-cycle accounting function from the ground up—including e-commerce accounting across Shopify and Amazon and sales-tax compliance across multiple jurisdictions.

His business consulting work includes teaching owners and teams to apply the Critical Path Method (CPM): mapping dependent activities, identifying the sequence of work that determines a project’s completion date, and managing critical tasks so delays can be addressed before they disrupt delivery.

He is an IRS Registered Tax Preparer with an active PTIN and holds a BBA in Accountancy from Baruch College, City University of New York. He has passed the CPA exam and is not currently licensed.

Brian founded the firm on a simple conviction: small business owners should spend their time growing cash flow, not wrestling with their books.

Tax preparation

Tax work starts with accounting you can trust.

Prepare business tax returns from a stronger financial foundation. Organized records and clear supporting schedules help make the process more complete, more efficient, and easier to review.

01
Books reviewed before preparation

Identify cleanup needs, reconcile key balances, and reduce avoidable year-end surprises.

02
Supporting records organized

Bring financial statements, schedules, and relevant source information into a coherent package.

03
Return preparation connected to the business

Keep the tax process aligned with the accounting records and the way the business actually runs.

QuickBooks foundation

A financial system that keeps cash in view.

Build or refine the accounting structure behind the business, from bank feeds and the chart of accounts to forecasts and reports that make cash-flow opportunities and pressure points easier to act on.

A
Account structureChart of accounts plus bank and credit-card accounts.
B
Daily reportingFinancial statements with A/P and A/R aging visibility.
C
Transaction controlReconciliations, sales invoices, and purchase orders.
D
Planning toolsBudgets, forecasts, templates, and P&L analysis.
Digital solutions

Fix the immediate problem. Improve the cash picture.

Modular deliverables let you address one accounting need while keeping its effect on working capital, margins, and future cash in view.

QuickBooks setup for e-commerce

Chart of accounts, connected financial accounts, reconciliations, reporting, purchasing, budgets, forecasts, and reusable templates.

Sales tax workflow support

Organize the sales data and accounting workflow needed for clearer multi-channel sales tax handling.

Property tax workflow support

Structure records, schedules, and supporting accounting data for property-tax processes.

Sales-to-ledger transformation

Convert sales reports into productive journal entries segmented by SKU, location, category, or salesperson.

Inventory management

Improve inventory visibility and planning so availability supports demand without obscuring cash needs.

COGS and spend analysis

Analyze product cost and marketing spend against useful benchmarks to strengthen cost control.

Payroll journal entries

Turn payroll reports into entries that reflect the business by department, location, or another useful view.

Payables, payments, and aging review

Process invoices and payments, investigate discrepancies, and bring focus to aging balances.

Sales invoice delivery

Create an orderly, repeatable process for preparing and sending customer invoices.

R&D credit reporting support

Prepare supporting reports and organize documentation for credit review and filing coordination.

Website monitoring

Monitor commerce sites for outages and error messages, then document and follow up on issues.

Sales order management

Bring structure and visibility to order flow from receipt through fulfillment and accounting.

Plan an engagement

What would make the biggest difference now?

Open a simple, printable brief with the complete service list. Mark your priorities and add notes before starting a conversation.

Call (678) 251-9578 or email brian@snellvilleecommerceaccounting.com to start the conversation.

A printable brief with every service option

Open the brief as a regular web page, mark the services you want to discuss, and add any questions or business context. You can print it or save it as a PDF from your browser.

Open service brief Opens as a normal web page—no download required.
Working together

A practical path from records to stronger cash flow.

The work is shaped around the company, its cash cycle, and the decisions at hand—not a one-size-fits-all stack of reports.

01

Diagnose

Clarify entities, channels, systems, reporting needs, and the accounting issue that matters most.

02

Structure

Build the workflow, clean the records, and turn source data into a reliable financial view.

03

Advise

Establish a useful cadence for reconciliations, reporting, forecasts, management review, and owner-level decisions.

Turn financial clarity into cash to grow.

See where cash is going. Protect what the business earns. Plan what comes next.